Of course, it is essential to take into account that some RRSS are more popular than others. However, managing the accounts requires some dedication, time, and effort, as we have seen so far. In this sense, choosing the ideal platform allows us to take advantage of all its utilities. Therefore, below we will tell you how different social media can help us, for more information on this topic, click here for the blog.
Linkedin: It is undoubtedly the most professional platform that we can find for the company. It is a network where businesses can be handled remarkably, and there is even the possibility of inter-company treatment. It is very convenient to boos engagement for professional relationships because personal interests are usually left out.
Twitter: The value of this social network has to do with handling content in real-time. It is the ideal platform to adapt to the most recent events. It allows giving news, issuing opinions, giving advice, offering services, and making the best microblogging on the net. It can be used to contact users directly, listen to suggestions, complaints, and claims. Also, it is very convenient if we intend to give quick and practical solutions. Twitter users are people of various ages; however, their average is between 30 and 50 years.
Instagram: Although it is a somewhat more personal network than the previous ones mentioned, in the last two years, it has become an international advertising center. More and more companies like famoid Instagram are joining this platform specially designed to publish images. Through this network, people and companies use one of the most suitable advertising tools, such as visual information. It can be perfectly integrated with Twitter since the written information is short, while the image has more power. It is very convenient to viralize content because it has the tool for tags or hashtags that help segmentation. In general, the users of this network are young or very active people.
Facebook: At present, it is unlikely that those who manage social networks do not have a Facebook account. This results in a greater variety in terms of the ages and personality of the user. Fortunately, this platform allows the segmentation of users based on their interests. That is, we can get closer to our target audience through the creation of specific groups. Similarly, it offers the possibility of creating ad campaigns directed only to convenience for the company. Although it is one of the most personal social networks, this helps to identify potential clients’ interests and needs more accurately.
We remind you that all the networks mentioned above offer an Ads version. For this reason, choosing the most convenient one goes hand in hand with knowing how to correctly use the tools that this or that network offers us. Many social networks can help you in your purpose. Do not forget to request the advice of an expert.
